Commercial solution
Link management for agencies running client campaigns
Manage client campaign links, partner tracking, UTM templates, QR codes, and reporting from Hoko workspaces.
Hoko gives agencies a cleaner way to create, organize, and report on campaign links across clients and channels.
The problem this solves
Teams looking for link management platform for agencies usually need client-safe separation, repeatable tracking, and reporting that can survive many campaigns running at once.
Agencies can use workspaces, collections, tags, partners, templates, and viewer roles to separate client work while keeping attribution consistent. Links can be created per campaign, channel, creative, or partner.
What Hoko provides
- Workspaces and collections for client separation
- Tags and partners for filtering
- UTM templates for repeatable tracking
- Viewer roles for reporting access
These capabilities stay connected to the same link record, so the team can move from creation to sharing and measurement without rebuilding campaign context in a separate spreadsheet.
How to use it
- Create client workspaces or dedicated collections.
- Standardize UTM naming before the first campaign.
- Generate campaign links and QR codes per placement.
- Share performance views or exports with stakeholders.
Before publishing, open the destination directly, test the short link in a private browser, scan the QR code if one is used, and confirm that every campaign value follows the team's naming convention.
Practical campaign pattern
For link management platform for agencies, assign one owner to link setup and another person to verify the destination and tracking before launch. Use separate links for placements that need separate reporting, even when they lead to the same page.
After launch, compare source quality as well as traffic volume. A smaller source that creates qualified leads or sales can be more valuable than a larger source that produces clicks without outcomes.
What to measure
- Client campaign clicks
- Lead and sale attribution
- Partner or creator performance
- Template compliance across campaigns
Read these metrics together. Click volume shows reach; source, device, and location data explain distribution; leads and sales show whether the traffic produced the result the campaign was designed to create.
Limits and fit
Do not mix client data in one unmanaged collection. Separate work early to avoid reporting cleanup later.
Availability can depend on plan, workspace permissions, event limits, and setup. Security controls on a link help govern sharing, but they do not replace application authentication or authorization.
Collection roles are Owner, Admin, Editor, Viewer, or no access. Team seats start on Business (5); a profile can own two workspaces by default and may be invited to more. Confirm rollout because pricing still labels role-based access as coming soon.
Related Hoko capabilities
- Link management platform for organized growth teams
- Bulk link management without losing campaign context
- Conversion tracking that connects links to outcomes
- Campaign links that show which marketing worked
Frequently asked questions
Can an agency manage multiple clients?
Yes. Use workspaces or collections to keep client assets and reporting separate.
Can clients view results?
Viewer roles can support read-only access where appropriate.
Can Hoko track partner campaigns?
Yes. Partners can be part of the link and reporting workflow.
Start with one measurable link
Create one Hoko link for a real campaign, keep its tracking values consistent, and use the resulting report to decide what to scale next. Create a free Hoko account or review the Hoko help center before setup.